Steve Blank is an American entrepreneur, author, and educator widely credited with launching the Lean Startup movement through his Customer Development methodology. He is the co-author of The Startup Owner’s Manual and teaches entrepreneurship at Stanford, UC Berkeley, and Columbia.
Bob Dorf is an entrepreneur, startup mentor, and co-author of The Startup Owner’s Manual. Known for his work helping founders build scalable companies, he has played a key role in advancing the application of Lean Startup principles around the world.